Yahoo is teaming up with Fantasy BreakingThome to the fastest-growing fan-favorite gear in the world, such as Yahoo’s Fantasy Shirt of the Week launch, celebrating one story or player who defined a fantasy week. The names on your face are usually the names on your chest.
BreakingT is a newsletter that happens to make shirts. Using CrowdBreak’s proprietary platform, BreakingT tracks what fans reflect on social media in real time — the surfacing moments, memes and small stories that matter most to each individual’s imagination — and its design team turns those moments into officially licensed gear in hours, not months.
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How it works
Every week of the NFL season, once Monday night’s final game approaches, the Yahoo Fantasy team will crown the game or player that defined the fantasy week.
Some weeks it’s one break–a 75-yard catch and run that decides thousands of matchups, or a goal-line dunk that ends your week with 30 seconds left. The other week, he blew a full blown — four-touchdown, 200-yard game that carried the lineup. Whatever it is, BreakingT turns it into a shirt, and sends that shirt off.
Every Tuesday Everything takes a long time.
Now, when you reset the weekly fantasy, you can also collect weapons that celebrate your victory and put the rest of the league in a blast.
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Week 3 shirt: Air Purdy
Brock Purdy put up any fantasy points in Week 3, finishing with 297 passing yards and four touchdowns en route to the Cardinals’ 36-30 win over the 49ers. He has been the best man in fantasy so far this season, delivering elite production despite approaching the legendary 100 in many drafts.
Buy your Air Purdy shirt now!
Live fantasy football on your phone. Starting this week, it will also be hanging in your closet. With a new shirt every Tuesday based around what happened on campus, this is a fantasy machine that keeps up with the times in real time — and you can build your collection just one week at a time. Check back every Tuesday and get ready to wear it in no time.